
Platform & Brand Creation
The Hitting Vault: Empowering Athletes
The Hitting Vault is the leading online hitting instruction platform for baseball and softball athletes.
I partnered with the most followed hitting coach on social media (@coachlisle) to create a "masterclass-style" coaching platform that focused on teaching baseball and softball hitting.
We built The Hitting Vault from the ground up. Our business has helped millions of people understand how to unlock the power in their swing and served over 10,000 members.
In addition to leading directing over 200 coaching videos and leading the brand creation and user-experience, I ran business operations and the digital marketing efforts and partnerships. We grew the business from zero to 7 figures annually. I sold to my business partner in 2023.
→ Creative: Brand Strategy, Brand Design, User Experience
→ Media: Earned Social, Paid, Landing Page & Funnel Building
→ Business: Partnerships, Business Ops, Due Diligence










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