Changing Consumption into Generosity

Farm League collaborated with TOMS in creative development, production and post on this campaign which also happened to be TOMS first television commercial.

Our crew travelled across 5 countries to capture intimate and powerful footage of the people and opportunities that fuel the TOMS One for One giving model. I was proud to partner with TOMS to tell their groundbreaking of story of ONE FOR ONE for the first time at a larger scale. The version below is the directors cut, here’s the official TOMS version on YouTube.

CREDITS
Agency/Production Company: Farm League
Creative Director: Aaron James
Copywriter: Al James
Director: Britton Caillouette
Editor: Dana Shaw
Executive Producer: Tim Lynch
Executive Producer: Tieneke Pavesic

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